Sunday 11 November 2012

Woman's Own April 4 1959 Page 54

NEW ‘Lady Featherlite’ girdle!
CURVE - CONTROLLING ... COMFORTABLE ... COMPLETELY CELLULAR!
LOOK forward to a shapelier future - plus complete and utter comfort-in 'Lady Featherlite', the newest Aertex Girdle.
Wonderfully light in weight, 'Lady Featherlite' controls your curves, ensures that slimmer, shapelier look that's so important for the newest fashions. 
Made throughout from airy-cool Aertex cellular material 'Lady Featherlite' is supremely comfortable; crossover cellular elastic below front panel gives maximum leg movement-cut-away dip front ensures snug waist fittfng. Front depth, 9!w. White only, in Small, Medium and Large sizes. Price 28/11d. (about $4.06)? Available only in genuine Aertex, with the Aertex label. If any difficulty in obtaining, w'rite to Aertex at address below! 
Hip-slimming. . . Waist-trimming girdle by AERTEX 
FREE! send today for the booklet of Aertex 'Casual Fashions' and Corsetry, to Dept. 45, Aertex, Aertex House, 465 Oxford Street, London,W.l 
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Colgate with Gardol stays active up to 12 hours so now you can . . .Brush before breakfast...destroy bad breath... fight tooth decay-all day! 
7.30 a.m. One brushing removes most odour and decay-causing bacteria, instantly! 
8.30 a.m. Off to work with, a clean fresh mouth! Colgate's refreshing foam largely removes the cause of bad breath originating in the mouth.
1.30 p.m. Enjoy your lunch and forget about tooth decay! Colgate's exclusive decay-fighting ingredient, Gardol, Slays active up to 12 hours. 
7.30 p.m. Keep your date with a dazzling smile! One brushing with Colgate in the morning helps keep , teeth safe and sparkling white all day. 
Cleans your breath WHILE IT Guards your teeth 
Each time you brush, Colgate's active foam penetrates between your teeth, seeking out odour-causing bacteria. . . destroys bad breath instantly in most cases . . . freshens your mouth for the whole of the day! At the same time Colgate's decay-fighter, Gardol, binds itself to your teeth . . . and forms an invisible protective shield. This Gardol shield helps fight tooth decay up to 12 hours with just one brushing!
AND CHILDREN LOVE ITS MINTY FLAVOUR 
Brushing after meals is best, but weather that's once, twice or three times a day. . . 
COLGATE DENTAL CREAM GIVES THE
SUREST PROTECTION ALL DAY LONG 
Gardol invisible shield fights tooth decay
GARDOL IS COLGATE’S DECAY-FIGHTING ANTI-ENZYNE INGREDIENT
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The average price of a new home then was $12400 about 2.48 times the yearly average wage of $5010. Which was about 2.28 times the price of a new car $2200. Today?

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