Harper’s Bazaar May 1951 Page 155

Everybody under the sun tans prettily with Elizabeth Arden's Sun Preparations

This year, it's the bisque look, creamy beige, lightly kissed by the sun. You tan gently, if at all. Elizabeth Arden, wise in the ways of skin beauty, gives you the perfect formula for 1951 understatement in the sun, fragrant protective oils and creams that save your face. In other words, guard your beauty!
ARDENA SUNPRUF CREAM vanishes on your skin leaving only its fragrance and an invisible filter against the sun's rays. For those wishing to keep creamy fair. Tube, $1.25.
ARDENA SUNTAN OIL lets the sun through for an even smooth tan. BUT keeps your skin supple, soft, never leathery. Cafe or honey color, $1.00, $1.65 (plastic bottle).
ARDENA SUN GELEE combines protection plus a gentle stimulus for tanning. Keeps skin soft moist, shiny. Cafe and honey color. Tube, $1.00 and $1.50.
ARDENA EIGHT HOUR CREAM smooths and cools skin and lips after unwise exposure. Excellent .for brittle sun-dried hair and scalp, $1.25, $2.00. All prices plus taxes
Elizabeth Arden NEW YORK · LONDON · PARIS 

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The average price of a new home then was $9000 about 2.56 times the yearly average wage of $3510.  Which was about 2.34 times the price of a new car $1500.  Today?