Monday, 7 April 2014

Life April 9 1951 Page 148

CARPET REVOLUTION CONTINUED
CARPET REVOLUTION CONTINUED 
THE CARE OF CARPETS CLEANING 
Dust and dirt not only dim carpets but actually shorten their lives. Dirt that is not regularly removed gets ground into the pile and may cut the yarn. 
VACUUMING  Carpets need a thorough vacuum cleaning at least once a week. The vacuum should have adequate suction strength and be emptied before the cleaning job. 
DAILY CARE In the city carpets may need light vacuuming every other day. This depends on how much soot there is and on how much the carpet is used. 
SURFACE BRIGHTENING To freshen carpet colors between commercial cleanings, two methods are recommended. 1) Use a liquid cleaner, either a dry cleaning liquid or a soapless lather diluted with water. Do not try to wash carpets with soap and water. This is a job for a professional. 2) Use an absorbent powder cleaner. After using, vacuum the carpet thoroughly.
COMMERCIAL CLEANING In the city carpets should be cleaned once a year. Rugs should be sent to the cleaner for shampooing, but wall-to-wall carpets may be professionally cleaned on location to save the expense of taking them up. Cotton rugs with canvas backs are washable and if not too large may be laundered at home in the washing machine. Washing actually strengthens cotton rugs. 
NEVER BEAT A CARPET Vacuum cleaners have made beating unnecessary. The trouncing of the parlor carpet used to herald spring, but it can break the backing, loosens the tufts, ages the carpet. 
SPOTS AND STAINS 
Speed is the chief factor in removing spots successfully. If they are worked on promptly chances improve for eradicating them completely. 
INK Mop up with a cloth. Blot up last remnants with white blotting paper. Clean with a solution of one teaspoon Lysol to one quart water (a newly proved remedy). If the ink is indelible apply straight Lysol with eyedropper, wash it out with water.
ALCOHOL, COFFEE, SOFT DRINKS, MILK Use water and soapless cleaner. 
OILY SUBSTANCES, such as butter. First scrape it up. Use a dry cleaner. Never use soap or a soapless cleaner. 
PETS' ACCIDENTS Mop up soiled spots. Dilute half a cup of white vinegar in a quart of water. Saturate the spot and let stand for a few minutes. Mop up and repeat. Finish with a soapless cleaner. 
ACID SUBSTANCES After mopping up, wet out the spot with water. Then dilute a tablespoon of baking powder or ammonia in a quart of water. Apply to the spot. Let stand a few minutes. Mop up and repeat the plain water treatment. 
CIGARET BURNS Most modern carpets do not burn easily. A superficial cigaret burn will clear up if the blackened ends of the yarn tufts are cut and the spot cleaned with water and a soapless cleaner. 
MOTHS AND BEETLES Nylon, rayon and cotton are impervious to these pests. Wool carpets, if kept reasonably clean, should not become infested. Clean thoroughly around baseboards, in corners, under furniture. This is where the larvae of moths and beetles live. Occasionally move heavy pieces of furniture and let the light and air get under them. Despite legend, cigaret ashes do not keep moths away.  
GENERAL FACT Carpets wear far better if underpad of hair felt, jute or rubber is used. 
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PHEW-W... that muck in my car?
A mucked-up oil fllter can cost you plenty in engine repairs. Get in a new Purolator* Refill-quick!
If you can't remember the last time you had the oil filter checked-your car maybe headed for trouble. For once that filter gets strangled with gooey sludge-as all filters naturally must in doing their job-it no longer can trap the dirt, dust and other damaging abrasives that seep into the oil stream. Then in they go to your engine-and out goes your car for a repair job. 
What to do? Don't delay-get in a clean filter refill-fast. 
Which make? Pays to buy the best-a Purolator Micronic*. New accordion-type design gives up to 10 times the filtering area- with pores so tiny they trap particles you can't even see. 
Cost much? Strictly small change-$1.38 to $3.00 depending on car make. (Complete housing and refilI-$6.50 up.) 
Take long?· On1y a few minutes-at your favorite service station, garage or car dealer. Purolator Products, Inc., Rahway, N. J.; Toronto, Ontano, Canada.
Reg. U. S. Pat. Off. 
PurOlator MICRONIC OIL FILTER

Why, sure it's WILLIAM BENDIX-you knew it all the time. Co-starring in RKO'S "Macao" 
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The average price of a new home then was $9000 about 2.56 times the yearly average wage of $3510. Which was about 2.34 times the price of a new car $1500. Today?

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